Firefighting

The first volunteer firehouse was developed in 1736 by founding father Benjamin Franklin. Many early American presidents served as volunteer firefighters, including George Washington, Thomas Jefferson, and James Buchanan.

People who witnessed fires but didn’t help to extinguish them were often mocked and ridiculed. In the early 1800s, Marina Betts, serving as a volunteer firefighter, would dump buckets of water over the heads of bystanders who watched the fires instead of helping to end them.

Full-time paid firefighters didn’t exist in the US until 1850. There still aren’t many people who are paid to do this job, and today, more than 70% of all American firefighters are volunteers. In fact, volunteer firefighters are considered so prestigious that firefighter is the 6th most common answer that American children give to the question “What do you want to be when you grow up?”

Can-do people

Can-do: Marked by willingness to tackle a job and get it done; characterized by eagerness to accept and meet challenges; a can-do kind of person; first Known Use of Can-Do: 1945.

Perhaps the most famous fictitious can-do American and cultural icon is Rosie the Riveter. Rosie represents the American women who labored in urban factories and replaced men who had left to fight in the Second World War. Rosie represented the ideal American laborer: loyal, efficient, patriotic, and pretty. Throughout history and up to the present, Rosie the Riveter is traditionally used as a symbol of women’s economic prowess and feminism.

Seldom does an American feel comfortable saying no to a customer, a boss or to a colleague. A no signals either lack of ability or lack of effort or both. Responding with a no to a request leads to that person – customer, boss, colleague – turning to others for assistance. And that means a loss of business.

Westinghouse Company’s War Production Committee commissioned Pittsburgh artist J. Howard Miller in 1942 to create a series of posters to boost public support for the war effort. The “We Can Do It!” poster came to be associated with “Rosie the Riveter.”

Nike Inc.’s “JUST DO IT.” trademark normally appears alongside the Nike logo, the Swoosh. Nike’s share of the domestic sport-shoe business rose from 18% to 43% from 1988 to 1998.

IBM’s slogan is a playful use of IT as in Information Technology and the pronoun “it.” The slogan boasts competence and forward movement in the world of technology.

Dell Computer’s slogan advocates for seizing the day, or “carpe diem,” and exploiting it. It argues for deriving more function and greater satisfaction from the present moment.

Arrested Development

The American television show Arrested Development which aired from 2003 to 2006 and was revived in 2013, follows the story of a wealthy family that recently lost their money in a scandal involving the family’s real estate business.

In the first episode Michael Bluth becomes CEO and President of the Bluth Company after his father is arrested for crimes involving the company. Immediately all of their assets are frozen, and they have to get by with very little money. Most of the family moves into one house together, and Michael sells their car and jet in order to have a little money.

Despite their sudden loss of funds everyone except Michael tries to keep living extravagant lifestyles, and whenever Michael finds out about his family’s excessive spending and low-income, he tells them ‘no.’

For example, Michael refuses to buy his brother Gob small items like desk lamps or frozen bananas, and he doesn’t support his career as a magician. He also refuses to let Gob live in the family house, and tells him that he can’t live in the family boat or at the company office either.

Whenever Gob has ideas about the company (most of which are illegal) Michael tells him no. When Gob tries to escape from prison by jumping from a balcony (around 30 feet in the air) onto Michael to break his fall, Michael also tells him no. And this is only a small sample of the times Michael tells Gob no, not to mention the numerous times he uses this word with the rest of the family.

Despite his efforts to help save the family and their business (and turning down good job offers to do so) his constant ‚no’ keeps the family from appreciating him. The other members of the family often describe him negatively, calling him such things as selfish, robot, and chicken, and at one point, Michael and his sister Lindsay discuss Michael’s helpfulness:

Lindsay: “You’re, like, the least charitable person I know.”

Michael: “I don’t do anything for myself; everything that I do is for this family.”

Lindsay: “You don’t do it for us. You just do it because you love being the guy in charge, because you love saying ‘no.’”

“Don’t jump on me!”

Deadlines

The word deadline was first used during the American Civil War to describe a line which, if a prisoner crossed it, could result in the prisoner’s death. Even though most deadlines today won’t end in murder, Americans still feel that correlation when talking about a deadline, and they tend to treat it like a life-or-death matter.

Deadline: a line drawn within or around a prison that a prisoner passes at the risk of being shot;  a date or time before which something must be done; the time after which copy is not accepted for a particular issue of a publication. First known use was in 1864.

Examples: She worked on her composition right up until the deadline. We had to hurry to meet the deadline. The project was completed a week past its deadline. The deadline for submitting college applications is April 19th. They’re working under a deadline.

Deadlines and recovery from missed deadlines are so important to Americans that many job interviewers specifically ask applicants to describe a time that they missed a deadline and how they recovered from it. If you type missed deadline into Google, you’re immediately bombarded with self-help websites describing how to recover from a missed deadline.

In 2013, the Prince George’s County school system lost $1.4 million of state funds when it failed to approve school construction contracts within their two year deadline. Although the school district was very close to approving these contracts, no extension was given, and the money had to be returned.

First-mover advantage

First-mover advantage is gained by the first significant player in a market segment who gains control of resources that other participants in the market cannot match. Amazon had a first mover advantage over Barnes & Noble. Amazon maintained its advantage by partnering with Borders and extending product offerings into apparel, electronics, toys and housewares.

Rarely is a project, large or small, completed within schedule, within budget and meeting fully, much less exceeding, the specifications of the customer. The business world is seldom that simple. In the American business context quality is more likely to be sacrificed than schedule or budget. Americans expect products and services on-time, and at the price they agreed to. Quality – in the sense of completeness – can be made up for with extra effort.

When it comes to that magic triangle – schedule, budget, quality – the first two usually trump the third, in the U.S.

Trump. A card of a suit any of whose cards will win over a card that is not of this suit —called also trump card; a decisive overriding factor or final resource.

Accept, Adjust

People are different. At one extreme are colleagues who are reluctant to enter into agreements, but when they do are highly reliable. At the other are those who enter into agreements quickly, and with the best of intentions, but are all too often less reliable. Most people are somewhere in the middle.

Follow-up allows people to account for, to accept, to adjust to each other, to the fact that some people are more reliable than others. Or, put more acceptably, some people need to be reminded more often than others that they have obligated themselves to do a specific thing, by a specific time.

It is an art form in the U.S. to follow up in a way which does not imply that the other person is unreliable: in a brief, informal email; with a quick phone call; “bumping into” the colleague in the cafeteria; always mixing a little small with big talk.

America is a nation of immigrants, perhaps all with their own understanding of what makes up an agreement, what it means to enter into, maintain and fulfill one, including how to know if the other party is “still on the ball.“

General George S. Patton

General George Smith Patton Jr. was born in California in 1885. From an early age he heard stories about his war-hero ancestors who fought in the American Revolution and the Civil War. Intent on following in their footsteps, Patton attended Virginia Military Institute and the U.S. Military Academy at West Point.

George Patton fought in his first battle in 1915 at Fort Bliss along the Mexican border during the Border War. He also served in France during WWI, where he became one of the leading experts in tank warfare. During WWII Patton served as a general, commanding the 7th U.S. Army in the invasion of Sicily and the 3rd U.S. Army during the French invasion.

Patton was considered one of the most successful combat generals in U.S. history, and his apparent battle-lust earned him the nickname “Old Blood and Guts.” A harsh commander, he was once almost discharged for slapping a soldier whom he thought was behaving cowardly.

He was known for making quick decisions, and once famously said “A good plan violently executed now is better than a perfect plan executed next week.”

frequent follow-up

Interestingly, typing „frequent follow-up“ into Google leads to 179 million results. The first ten pages with ten results each all refer to healthcare:

Long-Term Follow-up of Asymptomatic Healthy Subjects. Frequent follow-up as data gathering and continued care. Colonoscopy Overuse A Result Of Frequent Follow-Up. Follow-up see eMedicineHealth. Is There a Benefit of Frequent CT Follow-up After EVAR?

The term follow-up in the medical space is about: care; staying on top of a problem; remaining proactive; constant monitoring; reacting to a changing situation.

Ask !

In May 2014 John Barrows – a sales trainer for companies like Salesforce, Box, LinkedIn, Marketo, Zendesk – posted the following advice on follow-up in SalesHacker:

Question: How do you follow up effectively with a potential client without being annoying?

1. Ask for guidance on the best way to follow up with them while adding value and not being annoying. You know who does know how to effectively follow up with the client The client. Ask them.

2. Ask what their preferred form of communication is and if they will respond. This is different than asking them about the best way to follow up. This is about their preferred form of communication and getting them to commit to a level of responsiveness. I literally ask people – “what is your preferred form of communication moving forward here? Is it cell, e-mail, text?”

3. Make sure you always end each conversation with a clearly defined next step. It kills me how often I see sales reps get off the phone after a good conversation with a prospect without a clearly defined next step scheduled on the calendar. The easiest time to get a commitment on a next meeting is at the end of the meeting you just had.

4. Summarize your conversations and get written confirmation. At the end of every decent conversation, I always send an e-mail that summarizes what we talked about and asks for their confirmation.

5. Always have a reason to reach out and never just call to ‘touch base’ or ‘check in’. I am on a personal crusade to get ‘touching base’ and ‘checking in’ out of the vocabulary of sales professionals.

Add value. Don’t annoy.

Persistent e-mail follow-up

The following dialogue was posted on ask(dot)metafilter(dot)com in March 2011. It gives insight into how Americans view follow-up.

Question: “What is the best way to word my persistent e-mail follow-ups with non-responsive colleagues?”

I work for an agency that employs about 180 people and the agency’s role is to regulate a technical sector. My role is to respond to the general public’s enquiries. I have to get exact legal/technical wording from other staff. I find staff will sometimes not reply to my enquiries for days and weeks. I’m near the bottom of the pile at the organization and so I have no authority to order anyone to help me.

I send my enquiries to staff over e-mail and need to continue to do so. I am not looking for suggestions about stopping into people’s offices in person or talking over the phone. The nature of the work doesn’t really allow for this option.

How frequently should I follow-up with people for their responses? How should I word my 2nd, 3rd and 4th e-mail follow-ups? What has worked for you when your work depends on the actions of a higher-up colleague, but you don’t want to be a pest?”

Responses:

“If you can’t make phone calls or drop by the office, can you IM them? If you can’t IM, what I’ve found starts getting attention is cc’ing various people if the initial person doesn’t respond.”

“I’d send a follow up daily. Perhaps at different times of the day. Maybe people get swamped first thing in the morning and might respond better in the afternoon.”

“Every follow up after the first, cc additional people that might be able to respond or get things moving (whether it’s a supervisor or not). This will almost always get SOMEONE involved. But don’t cc a bunch of people from the beginning because often people will think someone else will take care of it if it’s sent to a ton of people.”

“Phone calling just really gets people’s attention. It will be more embarrassing for the person and demonstrate your seriousness and persistence in the way one email in a giant inbox with hundreds of emails on a non-urgent (to them) matter never can.”

“I have a colleague who isn’t shy about bolding key lines in a severe email, like ‘This is my third request. This response is needed by Friday at the latest.’ You can try this, but even so, it’s easier to ignore than a voice or face communicating directly with you.”

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