Grade inflation

It is getting more and more competitive to get into a prestigious university. One must be a straight A student with a high SAT score to even get into a prestigious public university, such as the University of Washington.

In 2012 the Seattle Times published an article which stated that the average GPA of incoming freshman at the University of Washington in fall 2011 was 3.75. This points out an interesting problem, which is the inflation of grades.

If students need to get better and better grades to get accepted to college, it will eventually devalue the GPA. Furthermore, it could create added stress for young students if they receive a grade that is not an A, such as an B or C. This type of grade inflation could influence the grading scale in a negative way.

Food portions

It is well known that the United States is the land of plenty. According to the American Journal of Public Health, food portions have increased significantly since the 1970s. Additionally, research conducted by New York University shows that American food portions are much larger than those in Europe.

The more food consumed the larger the energy supply created. This larger energy supply can lead to obesity, a serious problem facing many Americans. However, since many studies analyze their data as correlations it is hard to make any judgments about the causation of the relationship of food portion size and obesity.

Popup surveys

A Call Center sends an email to a customer they just served, asking for quick feedback on that service. Websites have popups which give users a chance to respond immediately to what they like and don‘t like. Social networking sites like Facebook have their little thumbs up and down symbols on every page.

Political parties, as well as companies, are constantly asking voters, or consumers, what they like, don‘t like, how they feel, what‘s good bad, up down, right wrong, left right. Marketing in America is too a large degree understood as finding out what people want.

Americans selling something – products, services, political messages – want to know as much as they can about their target groups. Target. It‘s a sign of American customer-orientation. Or, from the perspective of other cultures, customer overorientation.

It is also a sign for the very strong inclination of Americans to quantify human behavior, to use statistics and measurements in order to understand it. Finally, it is a sign of how much Americans value, or take seriously, unreflected impressions and opinions given just after someone has experienced a product, service or an interaction.

„Excellent!”

In sports, positive feedback from your coach regarding your performance can be an important confidence booster. For professional athletes in the U.S. the way the media describes and pictures you can be almost as important to your career as your coach’s approval.

When listening to the commentator of a NBA game one will rarely hears an athlete’s performance described as fine or okay.  Some people may think that this is an inflation of words such as excellent and great.

However, the use of such words may simply reflect the quality of the league. It is unclear were the cut off is when using superlatives and if the inflationary use of words such as great, amazing, or terrific has a negative effect on the American viewer of the game. The inflationary use of superlatives might also just be a way to express more optimistic and positive views of the world for which the Americans are known for.