We lose customers

“We’re in the U.S. Our company is based in Germany. Our manager here in the U.S. is German. Our customers are American. Headquarters makes product changes without input from us. Our customers do not like the changes. We’re in danger of losing those customers. Our German manager escalates to headquarters. Their response: ‘Your customers are much smaller than those in Germany. Nothing can be done for them.’ Result: we lose customers. How can our German manager better address this problem?”

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