Supermarket checkout

At the supermarket check out somewhere in Germany. Cashier to customers: “28,35 Euro”. The customers silently passes the 50 Euro bill to the cashier. “21,65 is your change”. The customer packs up his groceries and leaves the store.

This type of limited conversation at the supermarket check out is not a rarity. Until a couple of years ago this was a common interaction. Nowadays, you will get a “good day” or “have a nice day” from the cashier before he puts the groceries in your shopping cart to make space for the next customer.

However, the cashier would never ask the flour- and sugar-buying customer if they are going to bake today. Furthermore, if a customer buys cereal and milk the cashier would never ask, with a winky face, if they are someone that likes breakfast for dinner. The cashier would also not say how much he likes cookies if someone was buying some. The check out is a place where you pay, not for small talk.

Schweigen ist Gold

“Speech is silver. Silence is gold.” German children are taught to only speak when they have something intelligent to say. Idle banter – to speak or act playfully or wittily – is viewed as superficial, a lack of education, poor upbringing. It is considered impolite.

More books about Small Talk

Amazon Germany lists 196 books with ‘small talk’ in their title. The best sellers are Small Talk für Dummies, Small Talk – Nie Wieder Sprachlos (Never Again Speechless) and Small Talk – Die Besten Themen (The Best Topics).

The typical table of contents reads: What is small talk? What purpose does small talk serve? In what situations do you use small talk? When can small talk be dangerous or uncalled for? When do you need small talk? What topics are appropriate in small talk? Which topics are dangerous in small talk? Small talk and body language. How to react to small talk? How to deal with small talk in difficult situations?

Nearly two hundred books. What does this tell us about small talk in Germany?

schwätzen

Schwätzen means to gab or chat about topics of low relevance and in a thoughtless manner which has no value. The Germans speak of dummes Geschwätz – dumm is stupid, dumb, idiotic, asinine, foolish.

Geschwätz from the verb schwätzen – when people in public spaces blab out loud, when students gab during classes, or colleagues do the same during meetings. A Schwätzer is not shunned, but disliked, and not respected. A Schwätzer talks too much and does too little.

“Klappe halten“

Germans believe that if a person does not have anything valuable to offer in a given discussion then it is better that they say nothing at all – die Klappe halten.

Klappe is a cover, lid, flap. Halten is to hold or keep shut. Germans do not consider it to be impolite if in a discussion one or more people say little or nothing. Seldom do they ask, prompt or summon those who are silent to participate.

To talk about the weather in the German context means to talk about nothing of importance, to have a meaningless conversation, to be superficial. It is a signal to both parties that they have nothing to say to each other. It‘s embarrassing for both.

“They pay their bills“

The German newspaper, Die Welt, complimented the Chinese highly when it wrote that they pay for their Mercedes Benz automobiles on-time. Zahlungsmoral literally means payment morals.

Zuverlässigkeit is not only a human, but also a product characteristic.  Germans expect dependability and durability, especially in technical areas. German power producers constantly stress the Zuverlässigkeit of their nuclear power plants.

Infrastructure in Germany is expected to have 100% Zuverlässigkeit. Brown- or blackouts of the electricity grids occur very rarely. The telephone network almost never fails. Lack of reliability in Germany quickly leads to protests by customers and citizens.

Tausend gute Taten machen keine schlechte gut. A thousand good deeds don‘t make up for one bad one. Wenn ich mich auf Dich verlasse, bin ich verlassen. To be dependent on you means to have been abandoned.

Unzuverlässigkeit is the opposite of Zuverlässigkeit. In the German context, to be labeled unreliable or undependable is a serious criticism, a flaw not easily removed. Unreliable people are not trusted, their reputation is damaged. It is the same for unreliable products.

If commitments are not met it is imperative to prove that external factors were the cause. Unzuverlässigkeit – unreliability – costs time and money and increases risk, which Germans do their best to keep at a minimum.

A German reporting from a state in the former Soviet Union: “The same problems keep repeating themselves. Aspects of important agreements are changed suddenly, which is not a problem as long as everyone is informed quickly. In team meetings we agree to a schedule, which shortly thereafter is not held to due to delays in the delivery of material, which had been ordered two weeks late. When we then contact other sources we find out that they are out of stock. Our work processes get written down, but within a month or two no one knows where they are or what they mean.”

Germans have great difficulty dealing with lack of reliability. Even with their own high standards do they have their problems. Compared to other countries, public transportation in Germany is very reliable. But not dependable enough for the Germans. The same goes for weather forecasts, an imprecise science. Not reliable.

Yes Signals

Germans focus on so-called Knackpunkte – literally snap or break points – those areas, which if they fail, all fails. The German yes is often given conditionally or with a warning: “We can do that, assuming that ….”, or “That would be possible, but only if ….”, or “At the moment we cannot give you a 100% guarantee, because ….”. By stating there is inherent risk involved, Germans are sharing the risk with the other party to the agreement.

Yea-sayer Nay-sayer

The Yea-sayer Nay-sayer is a so-called school-opera written by Bertolt Brecht, Elisabeth Hauptmann and Kurt Weill in 1930. Initially it was titled The Yea-sayer, and the plot revolved around the question of whether an individual must be agreeable to sacrificing themselves for the good of society.

In the first version of the piece a boy gives permission for his own execution. After a sting of discussions with students and workers Brecht’s The yea-sayer was modified into a second version, where the yea-sayer is presented in contrast to a nay-sayer.

This nay-sayer calls the blind obedience of the yea-sayer into question. The function of the yea-sayer has seen a variety of literary interpretations; perhaps the most common interpretation being that the character represents the expression of a false obedience with regard to authority and social norms.

Indeed, the term yea-sayer has a negative connotation in the German culture. To be a yea-sayer means to say amen to everything. Not to resist. To accept anything. Better to be a nay-sayer in this case.

Nay-sayers may be more complicated and unpleasant for those around them, but at least they stand up for their own beliefs. An (initial) no could simply be a way of expressing oneself first.

Personal liability

Germany is a country based on the rule of law. And there are many laws in Germany. The Germans abide by them. For Germans, rules and regulations are one way to reduce risk of personal liability. This can make working with Germans difficult for non-Germans. A conditional German yes might very well be based on the fear of being made personally responsible for the outcome of an agreement.

Working with Germans or setting foot on German soil immediately involves coming in contact with German laws. Why are escalators in Germany so slow? Because the store owner is liable for any accidents.

Bus drivers in Germany will only let passengers enter or exit at designated bus stops, even if it is only ten meters away. For legal reasons. When sending an email to a group of friends the other email addresses should not be visible. Personal email addresses are private and protected by Datenschutz, information privacy protection laws.

Computers often need repair. Employees of companies are not permitted to take action, unless they are in the IT department. If repairing leads to further damage, the employee is personally liable. For it is not their job, but the employer‘s, to repair company equipment.

The same goes for cleaning. Rolling up your sleeves and cleaning dirty windows in your office is a nice gesture, but not a good idea in Germany. The employee is liable for any injury incurred during the cleaning. The company‘s insurance company certainly will not pick up the costs. And the company can even charge the employee for not focusing on the work they are paid for.

German laws also prescribe clearly in which locations what kinds of commercial space can be used for. Many an organization has learned the hard way that the space they rented cannot be used for the purposes they intended.

No Surprises

Germans like to receive nicely wrapped presents. At the same time they are no fans of surprises. Not even at Christmas or on birthdays. On the contrary, they really do prefer to know in advance what is in the package.

They do their research before they make even everyday purchases. Which product is the right one? Have they had any negative experiences with it? What are the alternatives? How much more or less expensive is the alternative?

This is why the German consumer often asks the salesperson if the product can be returned. They seldom feel sure that what they buy is exactly what they need.

Germans, for example, never plan a vacation without doing intensive research, unless of course they are returning to a well-known destination, which many of them do in order to reduce the risk of disappointment.

85 billion Euros a year, that is the amount German spend on travel – the highest in the world. Nonetheless, they most likely do the most research before deciding. Numerous websites are looked at, comments good and bad are read critically, photos from the vacation destinations compared, maps surveyed, travel guides studied carefully, friends and acquaintances asked.

Then finally the decision is made, the trip is booked. The research has just begun, however. What‘s the use of booking a trip if you don’t plan well what you‘ll do during it? Climate. Transportation. Sightseeing. Shopping. Shop hours. Restaurants and prices. Day-trips. Health care should anyone get sick or injured. Front loading.

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