Play hardball. To be aggressive or tough in a negotiation. This approach involves leveraging power or applying pressure to achieve desired outcomes, demonstrating assertiveness in American business culture.
balance vs. imbalance
Winner-take-all
In Glengarry Glen Ross (1983), the salesmen at a real estate office are informed of a contest where the top salesman wins a Cadillac, the second-place gets steak knives, and the rest are fired. The announcement is delivered by Blake, a ruthless sales manager. Blake’s pitch is brutal, using fear, financial incentives, and aggressive language to motivate the sales team. The negotiation tactic is clear: produce results or face dire consequences. There is no room for negotiation—only compliance. The focus on competition, high stakes, and a clear winner-take-all mentality encapsulates the American approach to negotiation as a high-pressure, performance-driven endeavor.
dark, ruthless
In The Grapes of Wrath by John Steinbeck (1939), the Joad family arrives in California during the Great Depression, seeking work. They encounter a contractor who offers them substandard wages, knowing they are desperate. The contractor leverages the Joads’ desperation to dictate the terms of employment, setting up a classic power imbalance. Despite the unfair terms, the Joads have no leverage to negotiate, highlighting the stark economic realities of the time. The focus on exploiting power dynamics, leveraging scarcity, and driving a hard bargain without regard for fairness reflects the darker, more ruthless side of American negotiation culture.
Berlin Alexanderplatz
Berlin Alexanderplatz by Alfred Döblin (1929). Franz Biberkopf, an ex-convict, becomes entangled with a criminal gang led by Reinhold, who attempts to manipulate Franz into criminal activities, framing it as a mutually beneficial arrangement. Franz initially tries to assert his autonomy, but Reinhold’s manipulative, transactional approach overwhelms him. The emphasis on reciprocal obligations and maintaining one’s word, even in criminal dealings, underscores the cultural weight given to agreements and commitments in German culture.
stable, predictable
After World War II, the German government implemented strict price controls to stabilize the economy during the Wirtschaftswunder. The emphasis on fair pricing was institutionalized as a mechanism to prevent profiteering and ensure equitable access to essential goods. These post-war regulations reinforced the idea that prices should be stable, predictable, and based on objective calculations rather than speculative market fluctuations. The German social market economy emphasizes balancing free market principles with social welfare, including fair pricing practices that prevent consumer exploitation.