Eric Schmidt – Google

The former Google CEO has reinvented himself as the prime liaison between Silicon Valley and the military-industrial complex.

General Thomas, who served in the 1991 gulf war and deployed many times to Afghanistan, spent the better part of a day showing Mr. Schmidt around Special Operations Command’s headquarters in Tampa, Fla. They scrutinized prototypes for a robotic exoskeleton suit and joined operational briefings, which Mr. Schmidt wanted to learn more about because he had recently begun advising the military on technology.

After the visit, as they rode in a Chevy Suburban toward an airport, the conversation turned to a form of artificial intelligence.

“You absolutely suck at machine learning,” Mr. Schmidt told General Thomas, the officer recalled. “If I got under your tent for a day, I could solve most of your problems.” General Thomas said he was so offended that he wanted to throw Mr. Schmidt out of the car, but refrained.

In an interview, Mr. Schmidt — by turns thoughtful, pedagogical and hubristic — said he had embarked on an effort to modernize the U.S. military because it was “stuck in software in the 1980s.”

Yes, Eric Schmidt is an American. But check out his last name. He is thoughtful, meaning intelligent. He is pedagogical, meaning can be pedantic. He is hubristic, meaning arrogant. Schmidt.

Too rude

Leon Lederman, the author of the book The God Particle (Higgs Boson) originally wanted to call it The Goddamn Particle because the particle was proving very difficult to find, but his publishers thought that this sounded too rude.

Higgs Boson is a particle which is largely responsible for the mass of subatomic particles. It took almost five decades after the particle was first postulated to find it, largely because of the high energy needed to produce it and how quickly it decays into smaller particles.

Colleagues aren’t best friends

In 2010, Karriere.de, a web-portal on the subject of professions sponsored by the publications, conducted an interview with Simone Janson, an expert on career advice.

The interview was titled Kollegen sind nicht die besten Freunde – colleagues do not make the best of friends, in which she extensively discusses interactions and relations between colleagues. Her statements demonstrate in the German work environment the importance of having a clear boundary between one’s career and private life.

Bei der Arbeit ist zu enger privater Kontakt nicht immer von Vorteil. – Too close of personal contact at work is not always of benefit.

“One can choose one’s friends, but not one’s colleagues […] presumably everyone has had the experience of having a colleague share a lot of private information about themselves, and discussing their private concerns which they did not know how to handle at least once. Or they themselves have shared something private which they then realized was making their sympathetic colleague uncomfortable.”

“There also exist the long-term professional contacts, which eventually evolve into true friendships. Even I can’t succeed in maintaining a strict separation between the two areas. That would be synthetic and non-authentic. After all, no one can forcefully avoid conflict between fellow humans. These are part of cooperating, both at work and at home. Nevertheless, I still advise maintaining a certain professional distance wherever it is necessary.”

Schauspieler

In a major speech given by Helmut Kohl in October 1978 he quotes the German sociologist Max Weber: “not to put yourself in the middle point”, which could tempt one into “becoming an actor.” (from Politik als Beruf – Politics as Profession – January 1919).

Schauspieler can be translated also into masquerader. Kohl, at that time the leader the opposition Christian Democrats, as well as during his years as chancellor 1982-1998, was not known for his rhetorical skills.

Helmut Schmidt (SPD – Social Democratic Party), chancellor 1974-81, and an embittered critic of Kohl, was considered a brilliant public speaker. 

Franz-Josef Strauss, head of the Christian Social Party (the Christian Democrat’s sister party in Bavaria) referred to Schmidt as Germany’s Staatschauspieler, loosely translated into the (Staat) state or government , (Schauspieler) actor. Or masquerader.

Said and done

In general Germans place very high value on reliability. Colleagues who keep their word are considered to be treu (constant, faithful, loyal). A Ja from a reliable person means I really can count on that person.

Germans are particularly aware of the importance of this virtue in their culture. They expect commitments of any kind to be kept. Zuverlässigkeit ist Gold wert – reliability is as valuable as gold.

Ein Mann, ein Wort – one man (person), one word – is a sought-after character trait in Germany, in both the work environment and the private sphere. A quick, but not fully reliable, Ja is considered to be of low value.

Gesagt, getan – said and done. Germans expect words to be put into action. Versprochen ist versprochen und wird nicht gebrochen– promised is promised, and will not be broken. Germans are determined to keep their promises. Ein Ja ist ein Ja – a yes is a yes. Once said, it should be kept.

“Without me!”

Menschen bei Maischberger (People with Maischberger) is a popular and respected political talkshow in Germany hosted by Sandra Maischberger.

The topic on February 24, 2015 was Zar Wladimir I. – Was will Putin wirklich? – Czar Wladimir I. – What does Putin want?, and it included prominent guests including Gabriele Krone-Schmalz, a German journalist and author who spent many years of her career reporting from Moscow.

The topic of the show guaranteed intense discussion and controversy. Krone-Schmalz had particular difficulty remaining calm and collected. Time and again she avoided the questions about Putin, Russian aggression, and the situation in the Ukraine.

Maischberger and other guests zeroed in on her responses, politely, but directly. Krone-Schmalz lost her cool. Her emotional responses and defensiveness themselves became the topic of the discussion, so much so that she threatened to get up and leave the studio, stating: „Dann machen Sie Ihre Sendung doch alleine!“ – Well, you can do the show without me!

The Augsburger Allgemeine – the city of Augsburg’s newspaper – described Krone-Schmalz as grantig – huffy, grouchy, grumpy. In an interview with the BILD-Zeitung – Germany’s most-read daily – she said that ihr die Pferde durchgegangen sind – literally: the horses bolted on me, meaning things got out of control.

Frustration. Emotions. Passions. Anger. Nothing could be less persuasive in the German context. See the video above, especially 6:30 mins. onward.

In public space

Because Germans separate strictly between their work and private spheres, they are very reserved in public. Just as they would never ask their boss about her hobbies or family, Germans very seldom initiate a conversation with a stranger in a public place like a bus, train, store or restaurant. Nor would they talk about aspects of their private life. Both would be inappropriate and make the other person feel uncomfortable.

Germans feel comfortable with periods of silence. They use quiet time to work, read, reflect, listen to music. Deutsche Bahn – German Rail – is modern, fast, affordable, and for the most part on-time. The routes offer beautiful views of the countryside, especially along the Rhine River from Koblenz to Mainz, one castle after the other sitting atop a hill.

Some train cars have rows of seats, two on each side separated by the aisle. Other cars have cabins seating six. It’s not at all unusual to enter the cabin, say “Guten Tag”, sit down, read, reflect, work on a laptop, or sleep and not exchange another word except perhaps “schöne Weiterreise” (literally “have a nice further-trip”), and this over several hours.

Pflicht

Pflicht means duty, obligation, liability, responsibility. Pflicht in Germany is a serious matter. Germans have a high level of Pflichtbewußtsein, literally duty-consciousness. Once they have made a commitment Germans feel obligated to meet it 100%. A Pflicht is like a contract.

Eigentum verpflichtet. With property come obligations. Adel verpflichtet. With nobility (gentry, wealth) come obligations. Wehrpflicht. Duty to serve in the armed forces. Rechte und Pflichten. Rights and obligations. Sich aus der Pflicht stehlen. To steal yourself out of responsibility. Jemanden in die Pflicht nehmen. To obligate someone. Pflichtfächer in Schule und Studium. Required courses in high school and university. Seine Pflicht verletzen. To breach your responsibility.

To be obligated. Rechte (rights) are things which are permitted. Pflichten (duties, obligations) are things which must be done. A German chancellor has not only Richtlinienkompetenz, literally guiding rules of authority or policy direction, she is also responsible for executing those policies.

German companies are not only obligated to pay their taxes. The automobile and chemical industries, for example, feel obligated to abide by voluntary environmental standards.

Employees obligate themselves legally to perform their work duties. Pupils and students obligate themselves to complete required courses and be tested in them.


Those professions which are viewed as important role models, such as medical physicians, civil servants and educators, have even a higher level of duty consciousness. Breaking their obligations is a sign not only of professional failure. It would damage their reputation.

For once you have obligated yourself, you cannot go back. Pflichtbewußtsein – duty consciousness – is the only way out.

Academic language

The University of Oldenburg provides students with guidelines for academic work. One of them reads: “Academic language is objective. Topics are presented subject-independent. The author moves to the background. Write ich-frei.” Literally: I-free or free of I.

Using “I” is considered in German universities to be un-academic, un-scientific. The passive form is used: “The following statements argue that …” or “It can been seen that …” But, isn’t it the case that a person (the author) performed the research and the analysis, and formulated the text?

Dezent präsent

Dezent präsent: discreetly present.

There are some things which the Germans do not address openly. One is money, salary, personal wealth. If they have much, they avoid showing it. Boasting, bragging, swaggering in any way is considered to be very bad taste.

Respected and honored are those with wealth who live it in a dezent (discreet) way. This is true especially for senior-level executives who demonstrate deep subject-area expertise combined with a staid, conservative manner or demeanor.

“Showmasters” and “speech-makers” in Germany can be entertaining, at times even motivating. But those who are truly listened to and valued are those who put substance (subject matter) before form (person).

Karl-Theodor zu Guttenberg, former Minister of Commerce, then Minister of Defense, is a case in point. When he became minister in 2009 it was clear from the outset that there was a rather slick public relations approach to highlighting his political work and private life.

Guttenberg was a constant presence in the German media: the worldly man about town at Times Square in New York City; the rough and tough man dressed in a special forces uniform visiting the troops in Afghanistan; and as a man of the people on the popular variety tv-show “Wetten, daß ….?”

Guttenberg became very popular very quickly. He had brought fresh air into stodgy German politics. Over time, however, he gained more and more critics, who began to question his expertise. When it was then proven that he had plagiarized in his doctoral dissertation, he resigned his office in disgrace and disappeared from the German political scene.

understand-culture
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.