The vocabulary of results

Results-oriented. A standard phrase on an American résumé. The claim is not that the person works hard or knows the field, but that they can be judged by what came out.

Deliverables. American project language names the output as the unit of work. Not tasks, not effort, not hours. The thing handed over.

Track record. Not qualifications, not references, not what someone believes about themselves. What has already been produced, and can be pointed at.

Best practice. Methods are adopted from a competitor, another industry, another country, on the grounds that they work. There is no loyalty in the concept — the practice earns its place by outcome and loses it the same way.

Return on investment. Every expenditure becomes a candidate for the calculation, including training, meetings, research and attention. The question is not whether the thing is good. It is what came back.

The dashboard

American organizations build screens of live numbers, borrowed in name and layout from the instrument panel of a vehicle. A dashboard exists for a driver. Everything on it is there because it tells you to turn, slow down, or stop.

The closer

An American sales title and an American compliment. She’s a closer. The praise is for the ability to convert a conversation into an agreement, treated as a distinct capability from anything preceding it.

Signing authority

Der Prokurist. A German commercial role defined in the Commercial Code, carrying wide legal authority to act for the company and entered in the commercial register. The holder signs ppa. before their name. It is an advancement expressed as legal capacity rather than as a place on an organisation chart.

Business intelligence

American software vendors named an entire product category after the idea that data becomes valuable when it changes what someone does. Not data management, not information systems. Intelligence — a word borrowed from the military, where the whole point of knowing something is the decision it enables.

Holding the pen

Federführung — the quill-leading. The German term for which department holds the pen on a document, a project or a negotiation. It is contested openly, because whoever drafts determines what is discussed.

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