American software ships in beta and says so. Gmail carried the label for years while being used by millions. The product is released unfinished, on purpose, with the unfinishedness advertised.
Ready, fire, aim
The joke inverts the correct order of the three words, and it is used approvingly. The point is that aiming after firing is possible, and that firing supplies information aiming cannot.
The retrospective
American software teams hold one at the end of every iteration: what worked, what did not, what changes next time. The process is treated as provisional by design. It is expected to be different in two weeks because the team will have learned something.
Move fast and break things
Facebook’s internal motto for its first decade. Not move fast and be careful. The breaking is named, accepted, and put in the sentence. It was retired in 2014, which is itself part of the story — the company iterated on its own motto.
Fail fast
Two words, and the logic is compressed into them. Failure is assumed. The only variable worth managing is how quickly it arrives, because a slow failure costs more than a fast one to reach the same information.
The Agile Manifesto
From 11 to 13 February 2001, seventeen software practitioners met at a ski lodge at Snowbird, Utah, and in three days wrote sixty-eight words. The fourth of the four values is the one that matters here: responding to change over following a plan. Not instead of a plan — over it. The plan is acknowledged as valuable and then explicitly ranked second to the ability to change course.
Iteration
The term iteration has become common within American companies: to communicate several or many communications, back and forth, between two or more parties, in which information is exchanged, decisions made, activities (action items or more simply actions) agreed to.
Merriam-Webster online defines iteration as a procedure in which repetition of a sequence of operations yields results successively closer to a desired result.
Americans iterate, some intensely so. It allows them to maintain flexibility, to ensure information flow, to discriminate between what is important and unimportant, to reduce risk. Like any strength, however, it can be inflationary: too much communication, too little action.
Instead of front-loading an agreement with in-depth discussion about the details, Americans iterate.
Need-to-know
In the Dictionary of Military and Associated Terms of the U.S. Dept. of Defense need-to-know is a criterion used in security procedures. It requires the custodians of classified information to establish, prior to disclosure, that the intended recipient indeed must have access to the information in order to perform his or her official duties.
Streaming: An act or instance of flowing; relating to or being the transfer of data (as audio or video material) in a continuous stream specifically for immediate processing or playback; first known usage 1980; online video streaming such as Megaupload, Pirate Bay; audio streaming such as Grooveshark, Pandora and Sogza.
The American parties to an agreement are in constant communication with each other, streaming relevant information as they receive it. There is no need to front-load the agreement with the details.
One of the most critical success factors in the U.S. business is speed. Parties to an agreement are more interested in getting started on carrying out an agreement than in defining and discussing its details.
“At any given time“
Americans like their way of entering into and managing agreements. Flexibility is critical. They move fast, change directions just as quickly. Americans reassess constantly, initiate and react. All this, often with many people involved: colleagues, business partners, customers.
Fluid, flexible, fast. So, too, the agreements Americans enter into. Agreements change. High priority, low priority. Now, later. This way, that way. Yes becomes no. No becomes yes. Whatever gets the job done.
Americans are practical and pragmatic. At times uncoordinated, sloppy, ill-planned, impatient. It’s a big country. There is a lot going on. Agreements are what they are, at any given time.
Program Updates
The earliest practical form of programming is generally considered to have been done by Joseph Jaquard in France in 1804. Jaquard designed a loom that would perform certain tasks when the appropriate punched cards were fed through a reading device.
Since 1804, programming has become much more commonplace, and new computer programs are produced every day. In order to keep up with the competition, most software companies will begin selling programs long before they’re perfect, only to release updates and newer versions as the programmers correct flaws and add new features.
Anyone who waits until their program is perfect to market it will find that their program is obsolete when it finally goes on sale.