In Brazil, when you decide matters, not just what you decide. The right decision at the wrong moment may fail; the same decision at the right moment may succeed.
This means reading situations—sensing whether people are receptive, whether conditions are favorable, whether the moment supports what you’re trying to accomplish. Sometimes the wise choice is to wait, not because you’re uncertain about what to decide but because the timing isn’t right. Sometimes you move quickly because the moment demands it. Develop sensitivity to timing.
Notice when people seem open or closed, when situations are ripe or unready. The content of your decision matters, but so does your choice of when to make it and when to announce it.
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