Americans understand planning as directed toward achieving specific goals. A plan without clear objectives seems purposeless—planning for its own sake. When Americans plan, they start by asking: What are we trying to achieve? Goals provide direction for planning; plans provide pathways to goals.
If you’re presenting a plan to Americans, be clear about the goals it serves. They will evaluate your plan by whether it leads effectively to the stated objectives. This goal orientation keeps American planning practical and results-focused.
The test of a good plan is not its elegance or comprehensiveness but whether it achieves what it set out to achieve. United States Planning
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