Chinese product culture values 工匠精神 (craftsman spirit)—the dedication, patience, precision, and care that excellent makers bring to their work. This spirit transfers to products: items made with genuine craft possess quality that can be sensed even when difficult to specify precisely. When presenting products, speak to how they were made, not just what they are. Demonstrate the care and attention that went into production.
When evaluating products, look for signs of craftsmanship versus carelessness—the details that reveal whether makers genuinely cared about their work. Products made with proper spirit stand out from those produced merely to meet specifications. Respect the people who make things well; craftsmanship is a virtue that deserves appreciation. Products carrying the spirit of their makers offer something that no specification can capture—a quality of presence and rightness that distinguishes them.
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