Appeals that connect to moral principles carry special weight in India. Where possible, frame your proposal in terms of what is right, what duty requires, what values demand. Connect your request to dharma—righteous conduct and moral order. Indians respond to appeals that transcend mere self-interest and invoke ethical purposes.
Your own reputation matters too—being known as someone trustworthy and principled enhances your persuasive standing. Conversely, if your proposal appears to conflict with moral principles, you will face resistance. Think about how to present your case not just as advantageous but as the right thing to do.
Comments