In its first scenes, the James Bond film Spectre shows the Day of the Dead in the streets of Mexico City. It was released in Mexico on November 2, 2015. On October 29, 2016, Mexico City held its first Day of the Dead parade, from the Angel of Independence to the Zócalo. According to the city government, 250,000 people watched it.
Mayor Miguel Ángel Mancera explained the origin of the event: “lo hicimos porque salió en la película de James Bond” (we did it because it appeared in the James Bond film). He added that he did not want to claim that the city had thought of it.
México Desconocido notes that a large procession of catrinas had already taken place in the city on October 26, 2014, months before the filming.