Malinchismo takes its name from La Malinche, the interpreter of Hernán Cortés. The Diccionario del español de México defines it as the inclination “a preferir lo extranjero o al extranjero” (to prefer what is foreign, or the foreigner).
BBC Mundo writes of La Malinche: “En el imaginario colectivo de México, aún hoy es vista como la mayor traidora de la historia del país” (In Mexico’s collective imagination, she is still seen today as the greatest traitor in the country’s history).