At Huawei, the mattress became a symbol. A company text from 2006, titled Heaven Rewards Diligence, describes the origin of Huawei’s chuangdian wenhua, mattress culture. In the words of the business site Jiemian, the mattress stands for “a culture of continuous striving.” Ren Zhengfei once said: “Huawei has no money. If people do not strive, it will collapse. We cannot pay anything for those who do not strive.”
In 2008, Ren played the symbol down. “The mattress is not a culture. Culture can be passed on. A mattress is only a tool for an afternoon nap.”