The television series Blossoms Shanghai (繁花), Wong Kar-wai’s first television work, premiered on CCTV-8 on December 27, 2023. Huanghe Road in Shanghai was rebuilt at full scale for the series. The restaurant Zhizhenyuan in the series is modeled on Taishengyuan, a real restaurant there.
A Sichuan financial paper recalled the real street. “Most of the people who came to Huanghe Road to eat were merchants. While eating, they could not avoid talking business.”