In May 2024 Ankit Sawant posted on X: “Mom got a mini heart attack because she had to pay for dhaniya on Blinkit.” At a vegetable stall, a little coriander, dhaniya, often comes free. His mother suggested that the delivery app should bundle it free “with a certain amount of veggies.”
Blinkit’s chief executive, Albinder Dhindsa, replied that he would. Soon after he posted: “It’s live! Everyone, please thank Ankit’s mom.”