In a 2025 survey by Qualtrics, 1,500 consumers in Japan were asked what they did after a bad experience with a company. Only 10 percent told the company directly. 54 percent told it nothing. 39 percent stopped or cut their buying.
In a 2025 survey by Qualtrics, 1,500 consumers in Japan were asked what they did after a bad experience with a company. Only 10 percent told the company directly. 54 percent told it nothing. 39 percent stopped or cut their buying.