Number 25. From 37signals, the company behind the project management software called Basecamp. Classiv American thinking: think, debate, persuade … decide, then commit and support. One of the founders, Jason Fried, is a very interesting person.
rapid, imperfect
Apollo 13 (1995). When an oxygen tank explodes on the spacecraft, NASA’s ground team and the astronauts must make a series of rapid, imperfect decisions to bring the crew home safely. The film highlights how quick thinking, adaptability, and the willingness to improvise are valued over waiting for perfect solutions. The mantra “failure is not an option” underscores the urgency and necessity of fast action.
instinctive decision-making
Sully (2016). Based on the real-life Miracle on the Hudson, Captain Chesley “Sully” Sullenberger makes a split-second decision to land his disabled plane on the Hudson River. The film shows how immediate, instinctive decision-making can save lives, and that reviewing and correcting decisions can come later.
Harvey Specter
Suits. In the fast-paced world of corporate law, Harvey Specter and his colleagues frequently make bold, rapid decisions to outmaneuver opponents and seize opportunities. The show emphasizes that waiting for perfect information can mean losing the case or the client, while fast decisions-even if risky-can be corrected or spun to advantage.
move fast
“Move fast and break things.” Innovate quickly, even if it means making mistakes along the way (popularized by Silicon Valley/startup culture).
Just do it
“Just do it.” Take action now; don’t overthink or hesitate (famously used by Nike).
He who hesitates
“He who hesitates is lost.” Delaying action can lead to missed opportunities or failure.