Stromberg (2004–2012). Context: A satirical workplace comedy (German adaptation of “The Office”). Illustration: While the show is comedic and its main character is often inappropriate, much of the humor comes from the contrast between German directness in feedback and the awkwardness of mixing personal and professional spheres. The series lampoons, but also highlights, the expectation that feedback should be about work, not personality.
Remembrance, Responsibility
A notable historical example of a German company successfully using neutral, performance-focused feedback is Daimler-Benz (now Mercedes-Benz Group) during its process of historical reappraisal after World War II. In the 1980s, Daimler-Benz became one of the first German companies to appoint an independent commission of experts to conduct a scientific and objective study of its activities during the Nazi era.
This approach was marked by a clear separation of personal feelings from professional responsibility, with the company focusing on facts, accountability, and measurable actions rather than emotional statements or personal blame. The findings led to formal reparations and the establishment of the industry foundation “Remembrance, Responsibility and Future,” involving over 6,500 German companies. The process and communication were characterized by a neutral, unemotional tone, focusing on performance (in this case, historical accountability and reparations) rather than personal sentiment.
analytical observation
Thematic Exploration of Detachment: The tradition of professional detachment is also evident in the thematic exploration of roles and identities. Robert Musil’s Der Mann ohne Eigenschaften (The Man Without Qualities) presents a protagonist who is self-possessed and detached, navigating life with a sense of analytical observation rather than emotional engagement. This reflects the German cultural logic of evaluating situations and people based on objective qualities and performance, not personal sentiment.
DIN
German Engineering and Industrial Standards (DIN Norms, 20th Century). Germany’s reputation for engineering excellence is built on a culture of standardization, precision, and objective measurement:
The creation of DIN (Deutsches Institut für Normung) standards established clear, impersonal benchmarks for performance and quality. Evaluation and feedback in industry became a matter of meeting or exceeding these standards, not personal opinion.
Product and process evaluations are based on measurable criteria, with feedback delivered in technical, unemotional terms.
Duale Ausbildung
Apprenticeship System (Duale Ausbildung). The dual education system is a model of structured, objective feedback: apprentices receive regular, formal evaluations based on skill mastery and performance; feedback is standardized, unemotional, and focused on professional development; personal feelings are set aside; the focus is on competencies and meeting professional standards.
Dueling Politicians
American politicians have always had a close link between their politics and their personal lives, even from America’s first days as a nation. According to Gentlemen’s Blood: a History of Dueling by Barbara Holland, “In our early years a man’s political opinions were inseparable from the self, from personal character and reputation, and as central to his honor as a seventeenth-century Frenchman’s courage was to his. He called his opinions ‘principles’, and he was willing, almost eager, to die or to kill for them.”
As such, any insult to or disagreement with a politician was seen as a threat, and the politician usually responded by challenging his opponent to a duel. According to Joannie B. Freeman in Affairs of Honor, “Longtime political opponents almost expected duels, for there was no way that constant opposition to a man’s political career could leave his personal identity unaffected.”
The best known example of a political duel was the Burr-Hamilton Duel of 1804. Vice President Aaron Burr and Alexander Hamilton had been political enemies for some time, when rumors that Hamilton had been saying “despicable” things about Burr prompted Burr to challenge Hamilton to a duel.
The accounts of the duel are somewhat conflicting, however, it is generally believed that Hamilton fired first, aiming high and missing. Burr then returned fire – his bullet pierced Hamilton’s torso, lodging in the man’s spine. Hamilton died the following morning.
Other famous American political duels included the Jackson-Dickinson Duel, the Clay-Randolph Duel, and the Lincoln-Shields Duel.
resilience, unity
National Response to 9/11. The collective response to the September 11, 2001, terrorist attacks is remembered as a moment when Americans came together, and feedback – through public praise, memorials, and support-was directed at individuals such as first responders and victims’ families. The outpouring of support and recognition was highly personal, emphasizing empathy, emotional connection, and the linking of national performance (resilience, unity) with individual stories and heroism.
affects lives and emotions
Up in the Air (2009). This film centers on a corporate downsizer (George Clooney) whose job is to fire employees. It poignantly explores the emotional vulnerability of those receiving such feedback and the human side of corporate decisions, emphasizing how feedback – especially negative – deeply affects individuals’ lives and emotions.
homeless salesman
In Pursuit of Happyness (2006). Based on a true story, this film shows the struggles of a homeless salesman (Will Smith) who faces constant challenges and feedback on his performance. The emotional resilience required to process and grow from feedback is a central theme, illustrating the personal impact of professional evaluation.