A study investigating how people in various countries value their private information has found that Facebook users from Germany would charge the social media platform the most for sharing their personal data.
The study, by US-based think-tank the Technology Policy Institute (TPI), is the first to attempt to quantify the value of online privacy and data. And for the study, it assessed how much privacy is worth in six countries by looking at the habits of people in the US, Germany, Mexico, Brazil, Columbia and Argentina.
It addresses the growing concern about how companies, from platforms such as Facebook to retailers, have been collecting and monetising personal data. Due to this, US regulators have imposed hefty fines on Facebook Inc and Alphabet-owned Google’s YouTube unit for privacy violations.